AccentHealth Newsroom
Health Education Leader AccentHealth Announces Nine New Condition-Specific TV Networks
Media Contact:
Julie McQuain
T: 212.477.0472
E: jmprmedia@aol.com
Health Education Leader AccentHealth Announces
Nine New Condition-Specific TV Networks
Digital technology allows for the delivery of customized health content tailored for
an audience at the point of care
New York, NY – May 25, 2011 – AccentHealth, America's largest health education television network, today announced nine new condition-specific networks that reach and educate more than 13 million patients in doctors’ waiting rooms each month. The nine new networks focus on: Diabetes Health, Heart Health, Men’s Health, Mental Health, Senior Women's Health, Rheumatology, Allergies, Asthma, and GERD in addition to AccentHealth’s four current networks.
Digitally delivered content will now address the specific education needs of patients, designed to provide preventative health messages and to enhance the dialog they are just about to have with their physicians.
“The digital age allows us to refine health messaging, directing specific information to only the most relevant patients, providing the information they want, when and where they are eager to learn and can discuss it with their physicians” said Daniel A. Stone, CEO, AccentHealth.
Original programming for the condition-specific networks is produced monthly and focuses on topics such as: Diabetes Living, Heart Matters, and Living with Rheumatoid Arthritis. AccentHealth has received many awards for quality health education programming including the National Health Information Awards program, Cindy and Telly awards, and has been honored by the American Academy of Nursing and the Society of Professional Journalists.
“As physicians we must enlist patients in their own health care. The better educated and more comfortable patients are with various health topics, the more likely they are to have a productive conversation with their physician about new information, potential courses of treatment and preventative care,” said Philip Adler M.D., F.A.A.P., Chairman of the AccentHealth Medical Advisory Board.
“AccentHealth now fuses the micro-targeting that digital technology allows with the power of full sight, sound and motion programming at the point of care. It’s a dynamic mix for maximum patient engagement and results.” said Edith Hodkinson, President, Media Division, AccentHealth.
AccentHealth, LLC
AccentHealth, LLC is a leading Point-of-Care media company featuring America's largest Health Education TV Network aired to 154 million viewers annually in 12,000 physician waiting rooms nationwide. Since 1995, AccentHealth has been delivering measurable results for marketers by engaging health-conscious consumers in a trusted environment with credible, impactful content. AccentHealth's networks feature award-winning programming produced by CNN's Medical Unit and co-hosted by Dr. Sanjay Gupta and Robin Meade. Over 40,000 physicians complement their patient education efforts with AccentHealth's customized programming. For more information about AccentHealth visit www.accenthealthmedia.com